Historic Italian motorcycle brand now handled by Lancashire-based importer
Moto Morini appoints Moto73 for UK market distribution
Historic Italian motorcycle brand now handled by Lancashire-based importer
January 1, 2026 - The Moto Morini brand and its diverse range of motorcycles will be exclusively distributed in the UK through Moto73 from January 1, 2026.
Since 2018, Moto Morini has been owned by the Chinese manufacturing giant, Zhongneng Vehicle Group (ZNEN). The brand maintains its headquarters and design center near Milan, Italy, to preserve the "Italian soul" and styling of the bikes with manufacturing taking place in China to keep costs low. The resulting resurgence of Morini through its new ownership has produced bikes that not only look exotic and feature high-end name-brand parts (Brembo, Kayaba, Pirelli), but deliver outstanding ride quality and a vast array of features for significantly less money than Japanese or European competitors.
Moto73, based close to Manchester and who are also responsible for introducing the QJMOTOR range to UK dealers, will offer Four Moto Morini models initially in 2026 and are looking to work with the existing dealer network as well as create new partnerships.
Matt Kay from Moto73, said: “Moto Morini is enjoying a major renaissance under the stewardship of the Zhongneng Vehicle Group and is effectively executing a "Designed in Italy, Built in China" strategy to offer quality motorcycles to market with a unique flair. The existing Moto Morini UK dealer network is a passionate and knowledgeable one, and Moto73 looks forward to speaking with them as well as looking to create new opportunities for riders to access this iconic brand and its exciting product range.”
Moto Morini was established in Bologna in 1937 by Alfonso Morini, initially building three-wheelers. After his factory was destroyed during World War II, he pivoted to motorcycles in 1946 with a 125cc two-stroke model inspired by the DKW RT. The brand quickly established a reputation for racing excellence, achieving its first Grand Prix victory at Monza in 1949. The 1950s saw the launch of the iconic 175 Settebello, a high-performance machine that became a legend in long-distance racing. In the 1960s, the brand expanded to the US market and saw further racing glory with rider Angelo Bergamonti, who helped secure the 1967 Italian Road Race (RR) championship in the 250cc class.
A major technical milestone occurred in the 1970s with the debut of the 3 ½, a 350cc V-twin featuring electronic ignition and a six-speed gearbox, followed by 500cc variants. After a period of dormancy, the brand was relaunched in 2005 with the powerful Corsaro 1200 and its 87° V-twin engine. In 2011, the company moved to Trivolzio under new Italian ownership before being acquired by the Zhongneng Vehicle Group in 2018. This latest chapter has focused on expanding the product line, resulting in the successful launch of the X-CAPE 650 adventure bike in 2021 and the Seiemezzo street and scrambler models.
The Moto Morini’s new flagship maxi-adventure tourer, designed to blend high-performance capability with rider accessibility. At its heart lies the powerful 1,187cc V-twin Corsa Corta EVO engine, delivering 129 hp and 106 Nm of torque, optimized for both smooth touring and sporty response across three ride modes. Its muscular yet ergonomic design features an 840 mm seat height and a generous 24.5-litre tank, ensuring comfort for long-distance journeys while maintaining rugged versatility via fully adjustable Kayaba suspension and tubeless spoked wheels fitted with Pirelli Scorpion Trail 3 tyres.
Prioritising safety and convenience through premium technology, the X-Cape 1200 features Bosch Cornering ABS, blind-spot radar monitoring, cornering lights, and a 7-inch TFT screen with integrated navigation. Standard equipment is extensive, including cruise control, heated grips and seat, a center stand, and a front-facing dash cam. Available in three colours (Energy Red, Viper Black, and Arctic White) and priced at £11,299 with 3 year warranty.
The Moto Morini X-Cape 700 evolves the brand's mid-range adventure offering with a new 693cc Euro 5+ parallel-twin engine, delivering a punchy 70 horsepower and 68 Nm of torque. Built for versatility, the bike features a robust chassis comprising a steel trellis frame, aluminum swingarm, and a 19-inch front/17-inch rear wheel combination. The ride is managed by fully adjustable forks and a Kayaba rear shock, while stopping power is provided by a Brembo braking system with switchable Bosch ABS. Designed with ergonomics in mind for long-distance travel, it includes an adjustable windshield, a natural riding position, and a large 7-inch TFT display with integrated navigation.
The top-spec "Gold Edition" features gold spoked rims, Pirelli Scorpion Rally STR tires, a center stand, remote rear shock adjustment, and a unique integrated front dashcam. Premium electronics, including Traction Control, heated grips, and a heated seat complete the package. A comprehensive accessory range allows for further customization. Available in three colours (Red Passion, Carrara White, Ebony Black) and priced from £6,699 with a 3 year warranty.
The Moto Morini AlltrHike is a compact adventure motorcycle designed to balance daily urban commuting with genuine off-road capability. Accessible to A2 license holders, it is powered by a liquid-cooled 450cc inline twin-cylinder engine that delivers 45 horsepower and 42 Nm of torque. The bike is built for stability on diverse terrain, featuring a steel trellis frame, a large 21-inch front wheel with spoked rims, and high-spec adjustable Kayaba suspension with over 200mm of travel. With an 840mm seat height and a dry weight of 190 kg, it aims to be approachable for beginners while remaining functional for experienced dirt riders.
Technologically, the AlltrHike is equipped for modern travel, featuring as standard traction control, integrated navigation, USB charging ports, and an ABS system with a specifically designed off-road mode. It also comes pre-fitted with touring comforts such as hand guards, a heated seat and heated grips. Available in Pure White only, and priced from £5,299 with 3 year warranty.
Revamped for 2026, the Calibro custom cruiser is a touring-oriented Bagger, equipped as standard with 19-litre rigid bags, batwing fairing and screen.
At its heart lies a responsive 700cc inline twin-cylinder engine, tuned specifically for low-to-mid-range torque and paired with a belt final drive for smooth, quiet, and low-maintenance operation. Built on a rigorous steel double-cradle frame with a low 725mm seat height and tubeless alloy wheels (18” front, 16” rear), the Calibro ensures a ride that balances muscular style with accessible, ergonomic comfort, featuring Bosch ABS, full LED lighting, and USB connectivity. Available in Quartz Black only and priced from £6,699 with 3 year warranty.
About Moto Morini
Moto Morini was established in Bologna in 1937 by Alfonso Morini, initially building three-wheelers. After his factory was destroyed during World War II, he pivoted to motorcycles in 1946 and the brand quickly established a reputation for racing excellence, achieving its first Grand Prix victory at Monza in 1949. The 1950s saw the launch of the iconic 175 Settebello and in the 1960s, the brand expanded to the US market and saw further racing glory by securing the 1967 Italian championship.
A major technical milestone occurred in the 1970s with the debut of the 3 ½, a 350cc V-twin featuring electronic ignition and a six-speed gearbox, followed by 500cc variants. After a period of dormancy, the brand was relaunched in 2005 with the powerful Corsaro 1200. In 2011, the company moved to Trivolzio under new Italian ownership before being acquired by the Zhongneng Vehicle Group in 2018. This latest chapter has focused on expanding the product line, resulting in the successful launch of the X-CAPE 650 adventure bike in 2021 and the Seiemmezzo street and scrambler models.
About Moto73 Ltd
Moto73 Ltd, are based near Manchester, United Kingdom and were appointed the exclusive importer and distributor of Moto Morini in the UK in 2025. Led by a team of motorcycle industry professionals with decades of experience in distribution, technical service, and brand development, Moto73’s mission is to bring Morini’s historic brand, diverse model line-up and unique style to UK riders, supported by a strong and responsive dealer network. Moto73’s facility near Manchester serves as the national hub for logistics, spare parts, technical support, and customer service – ensuring that Moto Morini dealers and customers across the UK receive reliable, long-term support. Find out more at www.moto73.co.uk
